Public Relations Assistant (Entry Level)
LOCATION: New York, NY (Remote – Hybrid)
THE ORGANIZATION: Top-ranked International Law Firm
COMPENSATION: Competitive base salary depending on experience. Exceptional benefits including Medical, Dental and Vision, generous paid time off; 401K w/match, transit, all firm amenities and much more. Noted as “one of the most desired law firms to work for globally.”
SUMMARY: A prestigious international law firm is seeking a Public Relations Assistant to work closely with and provide support to the firm’s Marketing and Business Development Department. This role is responsible for assisting in the implementation of strategic media relations initiatives to maintain and enhance the firm’s brand.
KEY RESPONSIBILITIES:
- Play an integral role in the execution of initiatives focused on raising firm and lawyer awareness in the media
- Responsible for drafting and editing content for press releases and internal/external communications
- Collaborate with the department to assist with the development and implementation of firm-wide media relations strategies and plans
- Use various media and tools to coordinate firm brand marketing
- Monitor and compile firm news clips
- Oversee and track internal and external news announcements and media pitches that increase firm visibility necessitating an understanding for key industries, legal themes, issues and solutions
- Collaborate with practice leaders and business development department to advance marketing efforts
- Draft, edit and finalize directory and award submissions
- Manage logistics for press releases and interviews
- Help Prep partners for interviews by providing important topics and relevant information related to the outlet
- Maintain media lists and general outreach in relation to the firm’s public relations and marketing initiatives
- Assist with the creation and distribution of a variety of marketing-related materials and content for the firm website and intranet
REQUIRED SKILLS:
- 1+ years of experience in a communications field
- Bachelor’s degree required; English, Journalism or Public Relations focus desired
- Proficient in MS Office Suite and ability to learn new software as needed
- Experience with media monitoring tools, media databases and content management systems are a plus
- Ability to work on multiple projects and meet time-sensitive deadlines
- Excellent writing and editorial skills
- Close attention to detail and ability to maintain sight of long-term strategic goals
- Ability to think creatively and pragmatically
- Ability to organize and prioritize work while working independently or as part of a team
- Flexibility to adjust hours to meet operating and business needs
